Multi-buy sales are a great way to clear excess inventory. You can run them during the end of the year or the season. Multi-buy sales can be BOGO (buy one get one free) or bundles. For example, Juicy Chemistry offers a scrub and body butter combo pack. People are likely to use them together. But you should have some qualifiers to make sure your freebies are worth the extra effort. If you have limited the freebies to a specific category, you can make it even more enticing.
If you’re not sure what to use as a sales idea, try launching a video to introduce your product to your target audience. Videos can be more engaging than text and can highlight the most important features of the offer. Or, try animated text to quickly sum up the key features of an offer. In addition, new arrivals often mean full price. To draw potential customers to your store, you can offer discounts that range from five to ten percent. The larger the discount, the more likely people will be to ask why you’ve discounted it.
To get the buy-in of your team members, create a role-play scenario and assign each salesperson a role. Assign a team member to play the role of the prospect. By doing so, you can collect honest feedback on how the salesperson’s pitch is going. And, of course, there’s nothing wrong with making the decision based on data and insights. Just be sure to choose a method that makes it easy for everyone to make a choice.
A video is an excellent way to announce your annual sale. Social media users react most to videos. The best way to create a video to advertise a sales promotion is to use an online video editing service. It’s much faster than hiring a full team to create a video. You can also use popular shopping days such as Cyber Monday and Black Friday to create the most attention-grabbing videos. For example, you could offer a free gift to your customers for joining your email list.
Videos also work well in promoting new products. 360-degree videos can make customers more likely to purchase. Videos are also great for highlighting important sales and go over the details in a quick manner. If you want to advertise a Valentine’s Day promotional campaign, try creating a video for that holiday. You can even create a Valentine’s Day template for a promotional campaign. There are countless ways to use video for your sales promotion.
Role-play workshops are an excellent way to hone your sales pitch skills and get constructive feedback from peers. These role-play scenarios can be scenario-specific, or generic, and can be as simple as a “yes” or a “no.”